Lisa Torres "The Social Butterfly"

I’ve decided to write this article because I’ve noticed a lot of people who are in network marketing are using Facebook incorrectly for their business.

The first thing you need to do is have two (2) Facebook accounts….one for business and one for personal. I personally have been using Facebook a lot lately for my business because I am intrigued by how this social networking site has actually been a benefit to me and my business.

I used to think that Facebook was a joke, with all the “poking” around that was going on. I used to say to myself, “who the hell wants to get poked all day”? But, then I started using it for business and oh what a great decision I made. Facebook has become one of the most popular social networking platforms mainly because it’s easy to network quickly with wide a variety of people in a more relaxed atmosphere.

There are many ways to use Facebook to help increase exposure to your business. More and more people every day are joining for the sole purposes of prospecting and networking. However, there is a right and a wrong way to use Facebook.

MY TOP 5 RIGHT WAYS TO USE FACEBOOK

1. When someone requests to be your friend and you accept, write a warm welcome on their wall and thank them for requesting to be your friend.

2. If you see that one of your friends updated their status, comment on them to start up a conversation. You never know what may come out of it. But be sure to show a genuine interest.

3. If you have a group on Facebook, invite them to join. Ask them to invite their friends as well (if the topic of your group is of interest to them).

4. If you have an event or call taking place outside of Facebook, don’t blast all of your friends with an invite (unless they are in your group). Instead, update your status with the event details or link leading back to a page where they can get the information. If they see it in your profile, they will respond naturally if they are interested.

5. If you come across any information, tool or resource that can be beneficial to someone, send it to them via direct message. Trust me…they will be thankful that you took the time to reach out to them personally. Especially if you are sharing something that they can benefit from. That is a great way to spark up a conversation.

MY TOP 5 WRONG WAYS TO USE FACEBOOK

1. DO NOT spam other people’s wall with your business opportunity or affiliate product. Instead, post it on YOUR wall/blog and invite others to come and take a look. You can use your status area for this. (i.e. “Hey Everyone, I just posted a new comment on my wall/blog. Come and check it out”).

2. DO NOT post videos on other people’s wall to talk about your business opportunity. It is rude and disrespectful, especially if they are in the MLM industry. They have their own business they are trying to promote.

3. DO NOT send more than who messages a day to the people in your group (if you have one). Try to keep it at 1 message a day but definitely not more than two.

4. DO NOT send someone an instant message just to talk about your business. If you are going to instant message someone, do it only to introduce yourself or to talk about a topic that you think they may be interested in. Always learn more about them and naturally they will want to learn more about you as well.

5. If you are in the network marketing industry and are on facebook to prospect, make sure you do your due diligence and investigate the person you intend to prospect. He/She may not even be in the network marketing industry and may have no interest whatsoever in your or anyone else’s business opportunity. So, don’t take the chance and ruin a relationship because people who are NOT in the network marketing industry may get turned off if you try to prospect them. Instead, just be friends with them. Besides, you never know who they know.

Remember…build relationships FIRST before anything else.

To Your Network Marketing Success…

Lisa Torres “The Social Butterfly”
Online Marketing Coach/Mentor
Tel: 347.920.3733
Skype: missltorres
http://blog.MLMPowerHouseSystem.info
http://www.MyRoadToSuccess.info